Marketing

Marketing Branch

Overview

The marketing branch consists of the design, digital media, and promotions.

The responsibilities for Marketing Leads are:

Work with all the other committees in WIB to produce materials for a variety of events and purposes, including apparel and posters.

In charge of maintaining a presence through various social media outlets such as LinkedIn, Facebook, Twitter, PAWS, and our website. The goal of this committee is to publicize the club and its events and to make the website the central hub of everything Women and Business, therefore web development skills are highly suggested for this committee.

Focus on developing marketing campaigns for all events and on the campus marketing efforts such as composing emails, B-line announcements, postering, etc.

Contact

If you would like more information about the marketing branch, please email Rachael Friedman, the Marketing VP, at rfried11@binghamton.edu.